SUCCESS STORY

Rx-360 Patient Safety Conference
+ 15th Anniversary Gala

DELIVERING A VARIETY OF EVENT SERVICES FOR A SUCCESSFUL CELEBRATION

Client: Rx-360

Project Timeline: October 2022 – September 2023

Services Provided: Conference + Gala Branding, Content Development, Online Ticket Sales, Event Marketing, Collaboration with A/V + Events Teams, On-Site Production, Post-Event Editing.

Project Overview

Rx-360 is a nonprofit organization with a mission-driven focus to address pharmaceutical and medical device supply chain security in relation to public health concerns and patient safety.

Late in 2022 we began the preparation for the first annual Patient Safety Conference, to be held in Washington, D.C. in September 2023.

The MCO team was responsible for all branding, and we developed and printed all promotional pieces from save-the-dates and invitations to event signage. We built a landing page on the Rx site with supporting content, along with a registration portal and drove ticket sales and sponsorship recruitment. We also created ads to geo-targeted audience to drive attendance. 

For the event itself, our production team was responsible for HD capture (video and audio) of all podium presentations, B-roll footage capture throughout conference sessions and gala event, and capturing photos throughout the event.

Final production deliverables included: 

  • Final presentations of each of the various sessions in a library (Keynotes, Gala Speech + Work Group Sessions), edited with intro/outro graphics, lower thirds, and efficient time cuts. 

  • B-Roll Library Folder

  • Final touched-up photos from both Conference Sessions and the Gala Event

  • Quick turnaround photos and social posts to share during Thursday Sessions and Friday Sessions

  • Editing and delivering Approx. 90 Second wrap-up video - delivered within 7 days from event.

  • Various Man on the Street Interviews